The glittering motorsport history of the Mercedes-Benz brand is a big focus of Mercedes-Benz Classic. Participation in the ADAC Eifelrennen at the Nürburgring is one of the ways it is honouring this heritage: from 9 to 11 September 2011, drivers and fans will be joining together to celebrate a festival of historical motor racing, which is now in its fourth year in this format.The event will commemorate high points in the motorsport history of Mercedes-Benz: for example, when Rudolf Caracciola won the first Eifelrennen on 19 June 1927 in the category for sports cars with five-litre-plus engines, driving a Mercedes-Benz S-Type – a supercharged touring sports car. Or the birth of the Silver Arrows legend in 1934, when the Mercedes-Benz racing cars appeared at the Eifelrennen not in the usual white livery, but with their shiny aluminium bodywork exposed.


In 2008, the Eifelrennen was relaunched as a premium event for vintage vehicles. It is the perfect stage for showcasing some of the racing cars and sports cars in the Mercedes-Benz Classic stable. In 2011, the choice of classic vehicles has been guided largely by the triumphs of Juan Manuel Fangio at the Nürburgring.

The occasion for this special theme is the 100th anniversary of the birth of Fangio – Argentine-born and once the number one driver for Mercedes-Benz: at the Nürburgring, Fangio won the 1954 European Grand Prix in an open-wheel W 196 R racing car and also the 1955 Eifelrennen in a 300 SLR sports car. Besides that W 196 R with open-wheels one race transporter will be representing at this year’s Eifelrennen. Former Mercedes-Benz drivers Roland Asch, Dieter Glemser and Jochen Mass have also been lined up to appear as brand ambassadors.

Brand ambassadors Mercedes-Benz Classic at the 2011 Eifelrennen

Roland Asch

Born in Ammerbuch-Altingen, Germany, on 12 October 1950

A qualified car mechanic with his own successful car dealership in Ammerbuch near Tübingen, Asch has a passion not only for motorsport, but for the technology that makes motorsport possible in the first place. But he is no die-hard driver. Motorsport has always remained a hobby for him, albeit a time-consuming one.

Roland Asch began his career in slalom racing and hillclimbs (1976-1982), securing the title of German Hillclimbing Champion in 1981 before achieving further success as the overall winner of three Porsche 944 Turbo Cups (1987/88/89) and one Carrera Cup (1989), and as runner-up after moving to the German Touring Car Championship.

After starring in the German Racing Championship, he made his debut in the 1985 German Touring Car Championship. This was followed by engagements for the MS-Mercedes team in 1989, for the Snobeck-Mercedes team in 1990, for Zakspeed-Mercedes in 1991 and 1992, and for AMG-Mercedes in 1993. In 1992 (Eifelrennen, Hockenheim) and 1993 (Diepholz and twice at the Avus race in Berlin), he recorded five victories and a string of high-placed finishes. And in 1988 (Mercedes 190 E 2.3-16 for the BMK motorsport team) and 1993 (Mercedes 190 E 2.5-16 Evo II Class 1), he finished as runner-up with Mercedes-Benz in the German Touring Car Championship.

Since 1995 – after moving to the Super Touring Car Cup – he has driven for a wide range of other racing teams.

Dieter Glemser

Born in Kirchheim/Teck on 28 June 1938

Dieter Glemser’s career in the fast lane began with the Schorndorf Hill Climb race in 1960. Many classic racing triumphs followed in various mountain and circuit races on the Nürburgring.

Glemser began racing for Daimler-Benz AG in 1963, winning overall in a Mercedes 220 SE at the Poland Rally and taking second place in both the Germany Rally (including a class victory) and the Argentine Grand Prix. In the following year, too, Glemser participated in the triple victory of the teams Böhringer/Kaiser, Glemser/Braungart and Rosqvist/Falk at the Argentine Grand Prix.

Glemser celebrated victory once again in 1971 with a European Champion title with Ford in the touring car championships and a win at the 24-hour Spa-Francorchamps event, and also held the title of German Motor Sport Champion in 1973 and 1974. However, following a severe accident caused by tyre damage at the Macau Touring Car Race, Southeast China, in November 1974, he decided to end his active motorsport career.

For ten years from 1990, Dieter Glemser was a member of the Mercedes-Benz Motorsport team, and as department manager was responsible for organisation. From 2001 to 2008, he worked on a freelance basis for Mercedes-AMG and Daimler AG for sport and driver safety training and at classic events. He continues to drive at Mercedes-Benz classic events to this day.

Jochen Mass

Born in Dorfen near Wolfratshausen/Munich on 30 September 1946

Jochen Mass, originally a trained seaman, began his richly varied motorsport career in 1968 racing touring cars for Alfa-Romeo and as a works team driver for Ford between 1970 and 1975. During this time, he won the 24 Hours of Spa-Francorchamps (1972). At the same time, he drove in Formula 2 (1973) and in 105 Formula 1 Grands Prix (1973/74 for Surtees; 1975-1977 for McLaren; 1978 for ATS; 1979/80 for Arrows; 1982 for March). With the 1985 German Sportscar Championship title and a stint as works driver at Porsche until 1987 under his belt, he was recruited for the Sauber-Mercedes team, also as a works driver.

He drove in Group C for this team until 1991. In the new Silver Arrow, the Sauber-Mercedes C 9, Jochen Mass won the 24 Hours of Le Mans together with Manuel Reuter and Stanley Dickens and finished runner-up in the 1989 World Championship. Three years later, Mass became involved in team management for the German Touring Car Championship.

Jochen Mass still represents Mercedes-Benz at historical racing events and at vintage super sports car events. Whether it’s a 40-horsepower Simplex from 1902 or a Mercedes-Benz 300 SLR from 1955 – Jochen Mass knows them all and drives them all.

Vehicles of Mercedes-Benz Classic at the 2011 Eifelrennen

Mercedes-Benz W 196 R (version with open wheels), 1955

In 1954, the Silver Arrows returned as Mercedes-Benz entered the Formula 1 fray with the W 196. The first race for this new 2.5-litre racing car, the French Grand Prix in July 1954, ended with a double victory for Juan Manuel Fangio and Karl Kling. The eye-catching ‘Streamliner’ proved to be the right choice for the high-speed track in Reims.

In most races in the 1954 and 1955 seasons, however, a classic open-wheel monoposto was used, which was better suited for race circuits with lots of bends. Three other victories were secured in the W 196 R in 1954; in the following season it was five; and in both years Fangio became the world champion.

Vehicle
Year of construction: 1955
Cylinder: R8
Engine size: 2496 cc
Performance: 290 hp (213 kW)
Maximum speed: approx. 300 km/h

Mercedes-Benz high-speed transporter, 1955

In 1955, Mercedes-Benz’s racing division created a high-speed transporter which incorporated the direct-injection, six-cylinder in-line engine of the 300 SL super sports car. Its job was to speedily transport broken-down racing cars to the workshop for repair, to bring in replacement cars as quickly as possible, and to transport others to test tracks with a minimum of fuss.
The 192 hp (141 kW) three-litre engine was fitted into the extended frame of a Mercedes-Benz 300 S luxury sports car. It could move the cab-over-engine truck, which weighed in at 2,100 kilograms, at an impressive 165 km/h. The range of the ‘express’ was around 600 kilometres, with fuel consumption of 25 litres per 100 kilometres – thanks to a 150-litre tank.

On the instruction of Rudolf Uhlenhaut, then head of passenger car development at Daimler-Benz AG, this one-off model was scrapped in December 1967. The Mercedes-Benz Classic Center spent several years building a replica of the transporter with its steel and aluminium body. This new edition of the express race transporter was finished in April 2001.

Vehicle
Year of construction: 1955
Cylinder: R6
Engine size: 2998 cc
Performance: 192 hp (141 kW)
Maximum speed: 170 km/h

Mercedes-Benz celebrates five world premieres at the 2011 Frankfurt International Motor Show. The centrepiece of its show presentation is the new Mercedes-Benz B-Class. Far more agile and efficient than previously, yet as usual comfortable and spacious – the Sports Tourer is an all-round talent. Another highlight will be the F 125! The research car demonstrates how in the long term entirely emission-free individual mobility can be made possible in the luxury segment. Roadster performance in perfection is shown by the new SLS AMG Roadster, which also is making its first public appearance at the show. Two roadsters also have their world premieres, the SLK 250 CDI and SLK 55 AMG.


As a highlight marking 125 years of the automobile, Mercedes-Benz is presenting a visionary outlook on future technical developments in the luxury segment. The F 125! research vehicle anticipates future trends and prepares the way for implementation of an innovative premium concept for large, luxurious automobiles.

The new B-Class: new era in compact cars

Featuring a new four-cylinder petrol engine with direct injection and turbocharger, a new diesel engine, a new dual clutch transmission and a new manual transmission along with new assistance systems, technologically the second generation of the B-Class ushers in a new compact car era at Mercedes-Benz. High-grade materials and finely structured surfaces, fine details, precision workmanship plus safety equipment unique to the segment raise the standard for comparison in the compact car segment. In addition, Mercedes-Benz is showing a variant of the new B-Class with an alternative drive.

The new M-Class: refined efficiency champion

The entire model range of the new M-Class consumes 25 percent less fuel on average compared with the previous models. Outstanding, the ML 250 BlueTEC 4MATIC, which is content with an NEDC consumption of 6.0 l/100 km (158 g CO2/km) and can travel 1500 kilometres on a single tankful. Efficiency notwithstanding, the fascination of the M-Class with its unique synthesis of agility, driving pleasure and comfort is fully preserved.

SLK 250 CDI: first Mercedes-Benz roadster with a diesel engine

For the first time, Mercedes-Benz is offering the sporty SLK Roadster with a diesel engine. The 150 kW (204 hp) four-cylinder power unit of the SLK 250 CDI puts the two-seater at the top of its class in numerous respects. The SLK delivers top figures for fuel consumption and torque. The result is superior driving enjoyment both on winding country roads and on long motorway stretches. Like the other models in the latest SLK family, which were presented in January this year, it combines lively sportiness with high-quality appointments and excellent comfort.

Show car Viano Vision Pearl: yacht on four wheels

With the show car Viano Vision Pearl Mercedes-Benz shows what's possible in the van category. All white-and-grey leather appointments, a genuine wood floor, brushed aluminium trim, chromatic window tinting, and the Bang & Olufsen high-end sound system "BeoSound Viano" make travelling in the Viano Vision Pearl a fine experience for up to six occupants. The design concept draws on the looks of state-of-the-art sport yachts and takes up the theme "travel as an adventure".

SLS AMG Roadster: open-top driving in its sportiest form

The technological highlights of the SLS AMG Roadster read like an A-B-C of modern sports car engineering: the combination of an aluminium spaceframe body, an AMG 6.3-litre V8 front-mid engine with a peak output of 420 kW (571 hp) and 650 newton metres of torque, a seven-speed dual clutch transmission in a transaxle arrangement and a sports suspension with aluminium double wishbones is guaranteed to make the hearts of sports car enthusiasts beat faster – while ensuring outstanding driving dynamics and roadster motoring pleasure.

SLK 55 AMG: top figures in all areas

The Mercedes-Benz SLK 55 AMG is the most powerful SLK of all time. Its newly developed AMG 5.5-litre V8 with cylinder shutoff system combines highest performance with lowest consumption. With a maximum output of 310 kW (422 hp) and maximum toque of 540 Newton metres, the SLK 55 AMG surpasses all direct competitors. Its fuel consumption is some 30 percent lower than the previous model's. The AMG sports suspension with Direct-Steer system, Torque Vectoring Brake and 3-stage ESP® plus the AMG high-performance braking system ensure very dynamic handling.

C 63 AMG Coupé Black Series: unadulterated performance

Spectacular design, technology transfer from the world of motorsport and driving dynamics at the highest level. The new Mercedes-Benz C 63 AMG Coupé Black Series embodies the new AMG brand claim Driving Performance like no other AMG model. With a maximum output of 380 kW (517 hp) and a maximum torque of 620 Newton metres, the new high-performance vehicle is the most powerful C-Class of all time. The AMG 6.3-litre-V8 engine impresses with its hefty torque, tremendous pulling power and responsiveness, and ensures high-calibre performance: the C 63 AMG Coupé Black Series accelerates from zero to 100 km/h in 4.2 seconds.